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Remember Your Story.

Helping executives, professionals, and teams reframe their story — to awaken meaning, alignment, and growth.

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Portrait of the coach

As Seen In

The story you tell is the reality you live.

My Story

From maritime litigation to tech executive.

In 2015, I was a senior litigation associate at a maritime firm in Miami, Fla. On the outside, everything looked great — but inside, something didn't feel right. I was following the traditional path of a legal career, but knew there was more to law than practicing inside a firm.

Around that same time, I began noticing new tools — legal software and early AI — quietly changing how legal work was done. That's when the realization hit: the entire legal industry would be changed by technology, and you could build a meaningful career inside it.

In 2016, I took a risk and moved to New York City, leaving behind family, friends, and certainty — from the beach to a basement apartment in Bushwick.

For nearly two years, nothing worked. Doors stayed closed, money ran low, and doubt was constant. It turned out changing cities wasn't enough. I had to change how I saw myself. I had to reframe how I thought about my legal career.

Fast forward ten years, it's 2026 and I'm a tech executive. More importantly though, I've learned:

"The story you tell is the reality you live."
For Lawyers

Reframe your value story.

reframe.lawyer helps lawyers reframe their value for a career in the age of AI.

For Leaders

Remember your vision story.

1:1 coaching to help you remember the story that creates meaning, depth, and soul in your life — so you can lead with clarity and live with intention.

For Organizations

Reignite your growth story.

I work with executive leadership teams to tell the story that will drive your next era of growth. The output is alignment — between what you say, who you are, and where you are going next.

Work with me

1:1 Coaching. 

Let's remember the story that creates meaning, depth, growth, and soul in your life, business and career.

Private 1:1 Intensive
$10,000USD

One new client per quarter. Pay in full, or across three monthly instalments.

  • A half-day in-person workshop to map the story you are living and the one you want to live next.
  • A written narrative playbook — your positioning, your through-line, and a 90-day plan.
  • Bi-weekly 1:1 coaching calls for a quarter to pressure-test and refine as life shifts.
  • Direct access between sessions so the attention stays on you when it matters.

Join the waitlist

A limited number of spots open each quarter. Tell us a little about yourself.

No spam. We’ll reach out when a spot opens.